Blog

How to Grow your Business on LinkedIn

How to Grow your Business on LinkedIn

LinkedIn is a great way to showcase you and your business. With 675 million people on the platform – 27 million in the UK alone – it’s the fastest growing of all platforms and a powerful option for businesses looking to increase their reach, connections and...

read more
How to Create a Winning Email Marketing Strategy

How to Create a Winning Email Marketing Strategy

The coronavirus pandemic has had a profound impact on how we work and live, with many of us now stuck at home. One of the advantages of this is that people are glued to their screens right now, so use this as an opportunity to get in front of your audience. People are...

read more
Six Business Tips for Surviving Coronavirus

Six Business Tips for Surviving Coronavirus

As coronavirus has spread around the world it’s impacted businesses of all sizes. Small businesses have been particularly hard-hit. A lack of financial cushioning and a downturn in business may severely impact your profitability. However, this crisis can be turned...

read more
Taking the fear out of social media

Taking the fear out of social media

Does the idea of posting your company’s updates on Facebook, Twitter, Instagram or LinkedIn fill you with dread?  Do you find it confusing, terrifying or otherwise heart-stopping just opening up one of these apps?  Or have you closed your mind to it...

read more
How to Make your Social Media Efforts Count in 2020

How to Make your Social Media Efforts Count in 2020

After nearly a whole year of posting, blogging, Tweeting and Tik-Toking, it’s time to take stock; time to review your statistics and see where you are now compared to January, and see what worked well and what didn’t go down so well from your content plans this...

read more
A Step-By-Step Guide to Outsourcing Content Marketing

A Step-By-Step Guide to Outsourcing Content Marketing

Quality content marketing is not an easy thing to master.  Social media marketing, blogging, email marketing…these are hugely powerful marketing channels when they are done effectively, but they can be difficult and time consuming to get right.  That’s why many...

read more
The Best Content Marketing Strategies for Your Small Business

The Best Content Marketing Strategies for Your Small Business

Content Marketing is a diverse, multi-channel discipline that, when used correctly, can have a huge impact on a small company’s online visibility and success.  Before you launch into a content marketing campaign and use any of the strategies outlined below, invest...

read more
Why content marketing is a small business’s secret weapon

Why content marketing is a small business’s secret weapon

Do you want to attract more customers and retain current ones? Do you want to stay ahead of your competitors? Do you want to be known as an expert in your field? Do you want to strengthen your brand identity? If you answered YES to these questions then you need to be...

read more
5 Social Media Tips for Small Businesses

5 Social Media Tips for Small Businesses

If you are a small business in 2020, you have to be on social media, especially since the number of social media users this year is 3.80 billion!  Some of the key benefits of marketing your business on social media are: • It raises awareness of your brand and...

read more
Top 7 Digital Marketing Tips for Your Small Business

Top 7 Digital Marketing Tips for Your Small Business

As a small business, you need to constantly be on the lookout for ways to attract clients, without breaking the bank. The following are 7 cost effective digital marketing strategies you can implement to market your business. 1. Set a Budget and Goals The first step in...

read more
5 Benefits Of Blogging For Small Businesses

5 Benefits Of Blogging For Small Businesses

Regular blogging is one of the best marketing and business strategies small business owners can employ. Blogs can help establish your brand identity, engage your audience, and generate conversions. They are excellent tools for keeping your existing and potential...

read more
10 Amazing Benefits of Email Marketing for Small Businesses

10 Amazing Benefits of Email Marketing for Small Businesses

Small business owners know that they need to attract new customers as well as giving their current customers a good reason to come back, but are also aware of the importance of investing both their time and money in methods that are actually going to work. Email...

read more
8 Mindfulness Tips For Entrepreneurs

8 Mindfulness Tips For Entrepreneurs

Modern day entrepreneurs are usually so busy striving to juggle many things at once that they forget to embrace the present. The business world is continuing to embrace mindfulness training, and for good reason. People from different industries and circles of life are...

read more
5 Tips For Organising Your Small Business

5 Tips For Organising Your Small Business

The business environment is constantly changing and there’s a surge of new start-ups every day.  Products and services that once dominated the commodity markets may well be obsolete in the not so distant future. Research shows that the pace of this dynamism will only...

read more
Transform Your Stress

Transform Your Stress

If I were to ask you, how much stress have you experienced over the last year, what would your answer be? Most people are likely to claim they’ve experienced a significant amount of stress, the source of which ranging from financial struggles to health concerns to...

read more
6 Steps to Plan your Week for Success

6 Steps to Plan your Week for Success

“By failing to prepare, you are preparing to fail.” ― Benjamin Franklin Would you set off on a car journey without a map or GPS or any idea of where you’re going? Chances are you wouldn’t set off without being prepared. This same principle applies to achieving your...

read more
The Power of Delegation

The Power of Delegation

  “If you really want to grow as an entrepreneur, you’ve got to learn to delegate.” —  Richard Branson. Small business owners wear many hats.  In the beginning most prefer to handle all their daily tasks themselves, but as their businesses grow it becomes more...

read more
Top 5 Social Tactics for Marketing Your Event Online

Top 5 Social Tactics for Marketing Your Event Online

  Events offer a unique opportunity to raise awareness of your brand, build solid relationships with your customers as well as putting your company’s personality out there.  In order to make your event as memorable as possible it’s critical to apply serious...

read more
10 Tips to get you to Your Best Productivity

10 Tips to get you to Your Best Productivity

  Most people believe that productivity is simply about getting more done in less time, but it’s about so much more than that.  It’s about changing our way of being, our habits and altering our perceptions. Here are 10 top tips to help get you closer to where you...

read more
Top 10 Social Media Marketing Tips for Small Businesses

Top 10 Social Media Marketing Tips for Small Businesses

Social media marketing refers to the use of social media platforms to gain website traffic and for driving business growth.  Facebook has over 1.55 billion users, Twitter has 305 million and LinkedIn has 415 million, so it’s clear to see that this form of marketing...

read more
19 Business Success Tips to Make this Year Your Best Year Yet

19 Business Success Tips to Make this Year Your Best Year Yet

  It’s a new year, we’ve all enjoyed the recent festivities, hopefully taken some time off to relax and recuperate and spent some time reflecting on the successes and challenges that last year brought. Most of us are now in the process of thinking about what we’d...

read more
7 Top Festive Online Marketing tips for Small Businesses

7 Top Festive Online Marketing tips for Small Businesses

  The festive season is here, and Christmas is fast approaching. There are plenty of ways in which to maximize your engagement with your customers and potential customers and promote your business during this holiday period. Here’s some festive online marketing...

read more