by Sophie | | Content marketing, Digital Marketing, Email Marketing, Event marketing, Online marketing, Social media, Social media marketing
It seems strange to be talking about event marketing again. Usually “events” mean face-to-face moments between companies and their customers at places like conferences and exhibitions – something which the pandemic has largely taken off our marketing plans for the...
by Sophie | | Content marketing, Digital Marketing, LinkedIn, Online marketing, Small business, Social media, Social media marketing
LinkedIn is a great way to showcase you and your business. With 675 million people on the platform – 27 million in the UK alone – it’s the fastest growing of all platforms and a powerful option for businesses looking to increase their reach, connections and...
by Sophie | | Content marketing, Digital Marketing, Email Marketing, Online marketing, Small business
The coronavirus pandemic has had a profound impact on how we work and live, with many of us now stuck at home. One of the advantages of this is that people are glued to their screens right now, so use this as an opportunity to get in front of your audience. People are...
by Sophie | | Content marketing, Digital Marketing, Small business, Social media, Social media marketing
How to Make your Social Media Efforts Count in 2020 After nearly a whole year of posting, blogging, Tweeting and Tik-Toking, it’s time to take stock; time to review your statistics and see where you are now compared to January, and see what worked well and what didn’t...
by Sophie | | Content marketing, Digital Marketing, Online marketing, Outsourcing, Small business, Social media marketing
A Step-By-Step Guide to Outsourcing Content Marketing Quality content marketing is not an easy thing to master. Social media marketing, blogging, email marketing…these are hugely powerful marketing channels when they are done effectively, but they can be difficult...
by Sophie | | Digital Marketing, Email Marketing, Online marketing, Social media marketing
Top 7 Digital Marketing Tips for Your Small Business As a small business, you need to constantly be on the lookout for ways to attract clients, without breaking the bank. The following are 7 cost effective digital marketing strategies you can implement to market your...