by Sophie | Apr 3, 2020 | Online marketing, Small business, Social media, Social media marketing
As coronavirus has spread around the world it’s impacted businesses of all sizes. Small businesses have been particularly hard-hit. A lack of financial cushioning and a downturn in business may severely impact your profitability. However, this crisis can be turned...
by Sophie | Feb 27, 2020 | Social media, Social media marketing
Does the idea of posting your company’s updates on Facebook, Twitter, Instagram or LinkedIn fill you with dread? Do you find it confusing, terrifying or otherwise heart-stopping just opening up one of these apps? Or have you closed your mind to it...
by Sophie | Nov 18, 2019 | Content marketing, Digital Marketing, Small business, Social media, Social media marketing
How to Make your Social Media Efforts Count in 2020 After nearly a whole year of posting, blogging, Tweeting and Tik-Toking, it’s time to take stock; time to review your statistics and see where you are now compared to January, and see what worked well and what didn’t...
by Sophie | Sep 19, 2019 | Content marketing, Digital Marketing, Online marketing, Outsourcing, Small business, Social media marketing
A Step-By-Step Guide to Outsourcing Content Marketing Quality content marketing is not an easy thing to master. Social media marketing, blogging, email marketing…these are hugely powerful marketing channels when they are done effectively, but they can be difficult...
by Sophie | Aug 19, 2019 | Small business, Social media, Social media marketing
Five Reasons Why Your Small Business Needs a Social Media Presence When you run a small business and you are competing for market share against big brands with seemingly unlimited marketing budgets, it can be hard to make your voice heard. That’s where social media...
by Sophie | Jul 3, 2019 | Blogging, Content marketing, Email Marketing, Online marketing, Social media marketing
The Best Content Marketing Strategies for Your Small Business Content Marketing is a diverse, multi-channel discipline that, when used correctly, can have a huge impact on a small company’s online visibility and success. Before you launch into a content marketing...
